Virginia Beach, VA (March 5, 2021) – Chartway Federal Credit Union is proud to announce that as the credit union continues to grow in a dynamic world, two of its leaders – Rob Keatts and Elizabeth Short – have been promoted.
Keatts – a highly experienced business and technology executive with a strong track record of providing strategic technology solutions across industries – has had a tremendous impact on Chartway since joining Chartway in 2016 as its chief information officer. As Chartway’s CIO, Keatts set the strategic direction for information technology functions, including digital banking and services, network operations, desktop applications, information security, and technology platforms. He also led Chartway’s project management and business intelligence functions. In his new role of chief strategy & information officer, Rob will continue to lead these areas of business while also partnering with Chartway’s board and senior leadership team to support the organization’s strategic planning efforts.
Previously, Keatts worked at Grow Financial Federal Credit Union in Tampa, FL, as the vice president of information technology. He’s also held strategic leadership positions at Mary Washington Healthcare, Bon Secours, and Capital One.
Keatts holds a bachelor's degree in foreign affairs and a master’s degree in information technology from the University of Virginia.
Short is a senior-level marketing professional who joined Chartway in 2019 with more than 20 years of experience driving business results in areas including brand development, traditional and digital advertising, PR, and crisis communications. Since then, Short has helped advance Chartway’s membership growth, brand visibility, and collaborative business partnerships. In her new role as senior vice president of marketing, Short will join Chartway’s corporate planning team, serving as a key contributor for corporate and strategic planning.
Before joining Chartway, Short worked as the vice president of digital marketing for Meridian Group, leading digital marketing, analytics, and media services. She’s also worked for companies including Launch Interactive, Homes.com, The Washington Post, Newsweek Interactive, and the Martin Agency, among others.
Short holds a bachelor’s degree in English and fine arts from the College of William & Mary.
Robs Keatts – Chartway Federal Credit Union is proud to announce that Rob Keatts has been promoted to chief strategy & information officer.
Elizabeth Short – Chartway Federal Credit Union is proud to announce that Elizabeth Short has been promoted to senior vice president of marketing.